Manufacturers are in full control of their product offering, pricing, distribution method and customer relationship.
Customers have access to a manufacturer's full product line, eliminating the need to search across multiple suppliers.
Customers enjoy an ad-free purchasing experience where search results are based on relevancy, not positioning based on advertisers' spend.
Manufacturers have the tools to engage customers, building relationships for the long run.
Manufacturers receive detailed reports and analysis regarding their customers' online behavior.
Manufacturers are provided a turn-key solution to extend their capabilities.